At least, that’s the practical upshot of this otherwise jargon-free article about using Facebook to increase your awareness. Useful in that it advocates not trying to make Facebook into something it isn’t.

Facebook is an absolutely amazing platform to build and grow your business. What’s even better than that? It’s absolutely free to use! The problem I see all the time, however, is most people who are using it to build their home-based businesses are doing it ALL WRONG! I used to be one of those people…until […]

via 9 Ways To Get Insane Facebook Engagement — Create Success With Lisa