So I mentioned that I was re-vamping my Tumblr from having a no real purpose to having a purpose. In the past 2 days I’ve gained nearly 500 followers.

Granted, it’s Tumblr, so following is easy and doesn’t necessarily lead to connection or interaction with contact. It’s like Twitter that way. Of all those followers, there are only a handful of likes, and I think one reblog. But I only have 654 Twitter followers, and I’ve been tweeting for years.

To what do I owe this success, such as it is? I think the following:

1. People get what my Tumblr’s about, and are interested. People like talking about music, and my posts are short and to the point.
2. Bro, Do You Even Tag? In doing music reviews, it always helps to tag the band name, the song name, the album name. Then people who check the tags see the content, and decide to follow if they like what they see.
3. YouTube is the New MTV. After (which is to say, above) every review, I do a separate video post which has either a favored deep track or a live version or something else that I think noteworthy. YouTube is great at giving you options, and people like to hear music when they’re done reading about music.

So, Focus, Reach Out, and Consistent Content. Hopefully this continues.

Check out the noise at Every. Damn. CD.