I laid out the steps some weeks ago on my Ello page. If you like having your stuff iBooks, Tablo takes much of the work out for you. Here’s the basics:

Step 1 – Put Your Book on Tablo. You can write (or copy-paste) your work there with their Bookmaker software, which is intuitive and very easy, or you can upload a Word document. I’ve only done it the first way.

Step 2 – Publish. Having your book on Tablo, even available to read there, is separate from it being published to iBooks. When you click on your book, you will see three links at the top of the page: “Write,” to continue working on a book, “Publish on Tablo”, to allow it to be read on the web site for free, and “Sell on Bookstores,” which will send it to iBooks. You can have all, some or none of your book available on Tablo to read. You can select and deselect individual chapters. You can post chapters as you write them, to build a readership. Or you can skip this step entirely and go straight to:

Step 3 – Sell. Setting your book up for sale is all done on a single page. You will need to input the following:

• Title
• Subtitle
• Description
• Author Name (pseudonyms permitted)
• Language of Book
• BISAC Category (there’s a clickable drill-down to find yours, so don’t worry)
• Tags
• Pricing for US, UK, and Australia (there will be a suggested price point for each, but you can set them to be whatever you want)
• Paypal email (Yes, you need a PayPal account to play)
• Book Cover (Upload any high-res image)

Then just click the button and wait. This is the downside: you will wait.

I didn’t end up waiting as long as I thought I would, because as of a few days ago The Devil Left Him is up on iBooks. It has an alternate cover from the Amazon version but is otherwise the same. It’s also cheaper.